One of the most important things to understand about nonprofit marketing is that, ultimately, your goal is a bit larger than that which you would have with a regular small- or medium-sized business.
Blog
-
Red Wing Family YMCA Has Been An Invaluable Community Asset For Over 150 Years
In 1869, a small number of young men formed a Bible study group in Goodhue County, Minnesota. More than 150 years later, that small group has blossomed into a nonprofit with generational reach and impact.
-
Can Technology Help Your Credit Union Attract Younger Members?
From P2P payment apps to digital banking, fintech has ushered in a great deal of change over the past few decades alone. For the first time in history, a whole new generation of banking members has been raised to expect brands to offer technology to go along with their services.
-
Financial Apps are Becoming More Popular Among Younger Generations
Gone are the days when managing money meant sitting down and separating bills into various piles. Young people today enjoy more access than ever before to mobile finance apps designed to make achieving goals like saving and budgeting effortless.
-
Education-Based Credit Unions Can Strengthen Their Financial Literacy Bona Fides With This Tool
Financial literacy is one of the key staples of credit unions. Unlike their contemporaries on the bank side of the industry, credit unions have a reputation for teaching their members useful strategies to improve their own financial wellbeing.
-
3 Ways to Attract Younger Members to Your Credit Union
Sometimes it’s hard to believe how much the financial landscape has changed over the past few decades. Back in the old days, many financial institutions could count on the idea that the children of their customers would someday become second-generation customers. (more…)
-
7 Tips for Your Personal Finances to Reduce Stress
When you develop smart spending habits, especially at a young age, you position yourself for better financial security for a lifetime. Fortunately, today you can use a budgeting app to help you make good decisions and save money.
-
Tech Resources That Can Give Your Credit Union a Competitive Edge
Each day, new and innovative solutions are appearing on the market – some of which may hold the key to giving your credit union a competitive edge.
-
Crypto – What has happened with crypto and what it means for credit unions
Cryptocurrencies had a disastrous 2022, marked by massive declines in value, criminal charges, and exchanges going out of business. For credit unions, crypto is a cautionary tale and one they should tell to their members.
-
Recession Fears: How Credit Unions Can Help in Uncertain Times
A volatile 2022 has caused many people to fear we are headed for a global recession. For credit unions, the concerns are likely to lead to increased demand for services that provide members with sound savings strategies.